VISION

As stewards of exceptional land, Rudd Estate seeks to craft wines that reflect the ultimate expression of our world-class terroir — respecting traditions of the past, challenging the present, and imagining future possibilities. We dare to think differently. Our team members work together in the relentless and uncompromising pursuit of a shared singular goal: to achieve the absolute pinnacle of our land’s potential. We match skills and purpose with passion, and celebrate and reward value creation, innovation, continuous improvement, hard work, integrity, and results. We are open-minded, encourage team members to challenge assumptions, and generate new knowledge through unlikely collaborations. It is our intention that Rudd Estate embodies a sense of timelessness, passing down expertise and commitment to our vision through generations, with each generation earning the right to steward the land and accept the responsibility to do better than the preceding one. Rudd Estate’s discerning customers appreciate our craftsmanship, and the meaningful connections we forge with them enhance both their lives and ours.